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In an effort to provide our clients with a better understanding
of the more commonly used Internet terminology, we have created
this Glossary of Internet Terms, Abbreviations and Acronyms.
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LAN :: An acronym for Local Area
Network, LAN refers to a local network that connects computers located
on the same floor or in the same building or nearby buildings.
Lead :: A word used to describe a
customer's contact information. Many affiliate programs reward their
affiliates for their leads instead of their sales.
Legacy System :: The existing system
in use by a financial institution for processing payment card transactions.
Link [Hyperlink] :: An element
in an electronic document that links to another place in the same
document or to an entirely different document. Typically, you click
on the hyperlink to follow the link. Hyperlinks are the most essential
ingredient of all hypertext systems, including the World Wide Web.
Link Popularity :: A measure of how
"popular" a web page is on the Internet as measured by
the number of inbound links pointing to your web page. Link popularity
Linking :: Placing a link to another
Web page (usually on another Web site) on one of your own Web pages.
Links :: URLs placed within a Web
page so that when they're clicked on the browser is served with
a different Web page, often on a completely different Web site.
Listservers (Listserv) :: A software
program used to manage e-mail discussion groups.
Load Balancing :: Distributing data
across a network of servers in order to ensure that a single Web
server does not get overloaded with work, thereby affecting performance.
Log File :: A file maintained on
a server showing where all files accessed are stored. Log file analysis
reveals the visitors to your site, where they came from, and which
queries were used to access your site. WebTrends is an example of
log file analysis software.
Logfile Access :: This allows you
to view the log files for performance as well as for the number
of visitors to your site. Log files can be used for reporting purposes.
Login Name :: A login name is the
account name used to access a computer system. Also called user
ID or user name, it is a way people identify themselves to their
online service or Internet access provider. See also ' User ID .'
Looksmart :: Often confused as a
search engine, Looksmart is actually considered a directory. Looksmart
changed from directory submission to a pay per click model.
Lossy :: A term coined by graphics
programmers to refer to a technique of shrinking file sizes by giving
away some precision of detail. JPEG is the most common of these.
By reducing the so-called quality of a picture when you save it,
you can make the file size smaller. Many pictures can take a lot
of loss of fine detail before it becomes noticeable on a Web page.
Lurk :: To hang around a Newsgroup
without participating. A person who is lurking is just listening
to the discussion. Lurking is encouraged for beginning users who
wish to become acquainted with a particular discussion before joining
in.
Lycos :: One of the top 15 search
engines.
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